1.Long Lifespan
●One of the things that Apple products have a reputation for is lasting for a long time.Since Apple makes its products using high-quality materials, its products tend to last a long time.It uses materials that prolong products’ lifespans.As such, Apple consumers can enjoy their products for a long time and Some may even have their Apple products from years ago.Because they last a long time, not everyone purchases new Apple products frequently.
●Therefore Apple has to ensure it earns as much money as possible from those who do go on to purchase the next model.because of this reason they add a high price on the product.
●The high price covers the cost of using high-quality materials to make their phones long-lasting.
2. High Quality and Long Life
●Apple products typically outlive their competitors because of their high-quality hardware and software. The hardware is inventively designed, manufactured, and assembled using materials like high class aluminum.
●Add the software like ios and other applications is optimized to fully take advantage of that hardware because Apple doesn’t need to design for any other devices.
●The main thing is that the end product is looks good, but is also durable and high-performing. Together, Apple’s hardware and software provide users with a highly-tailored, high-quality user experience.
3. Doesn’t Sell any Data and privacy information
●A lot of companies choose to sell customer data to various organizations to earn money.They collects bits of information of their users, then sell it to companies that can use it for advertising and other purposes.In most cases, advertising companies use the information to create targeted ads for those on the data lists.Since they understand the type of things that the individuals on the list like, they’re able to create more personal ads to serve them.
●So Apple doesn’t sell information.They maintains a status of privacy.
4.Innovation
●To keep leading the tech industry, Apple has to invest heavily into research and development of new technology,If you replaced Intel’s CPU with Apple’s-own ARM-based silicon, not only did Apple get better performance out of its Macs and iPads,
●Apple company is more innovative so their products are different and more powerful than others in market.
5.High Resale Value
●Apple products last a long time, they also have high resale value.You can often find iPhones and Apple Watches selling for close to what their original price was even years later.
●Some people buy Apple products knowing that they can sell them at a decent price later.Apple knows this, too.It knows that some people might prefer to buy secondhand products.Since they won’t be making money from those who buy secondhand, they have to ensure that they make as much money on the sales that they do make.So it will sell in higher prices.
6.Brand Reputation
●Apple is a brand by producing high-quality products.Consumers know that when they buy a product from Apple, it’s going to be a premium product.So people don’t hesitate to purchase products in higher prices.
●People are willing to pay more for Apple products because they know they’re receiving a premium product in return.Resale value also get good point of view.
●Apple has become more of a lifestyle brand, premium feel, and perceived value of Apple’s products. It’s a luxury lifestyle brand where owning its products is a symbol of status and a luxury lifestyle.
7.Free Operating Systems and Updates
●Apple’s operating systems get one major upgrade a year and dozens of smaller point updates throughout the year. Compare this to Windows’ releases, which come after every few years and often require payment. Though Microsoft has made the upgrade from older Windows versions to Windows 11 free, you still have tons of in-app purchases that cost a lot, like the Office Suite.
●With Windows laptops, you have to buy the Office setup to get the office workplace tools, and their new versions are not free ,you have to buy them too. Where, with macOS, you get pages and keynote for free and get free updates for them as well